I know soon-to-be-ex-Governor Sarah Palin is busy tweeting and taking one last swing around Alaska on the taxpayer’s dime. But if, as I suspect is the case, she’s got more on her post-gubernatorial to-do list than: (1) play with the kids, (2) clean up the house and (3) make a Costco run, she’d sashay herself and her fancy pageant walkin‘ to Chicago where almost 1,500 women bloggers (and a few brave guys) are gathering for the biggest ever BlogHer conference.
Now, Alaskans might not want to foot the bill for laying the groundwork for the next chapter of the Sarah Palin Saga, but if she’s really trying to increase her profile, you’d think a little soiree to BlogHer would be in order. She might not have a sponsor, but if she’s looking to improve her national status and convince us that she’s made a wily political move by resigning her governorship, a Sarah Palin suite where she could chat and maybe serve some crab legs and sockeye salmon wouldn’t be a bad investment! You know how we bloggers love our snacks!
Seriously, as I’ve pondered the last couple of years, if you put this many women writers, bloggers and social media mavens in one place, it doesn’t make sense that politicians and others ignore this gathering of opinionated women writers and influencers. I know that many can’t get past the stereotype that we’re just a bunch of mommybloggers who want to write about potty training and disposable diapers. And there are others who think the only one who matters out here is Dooce. But it just strikes me as amazingly shortsighted that some politician hasn’t figured out that conferences like BlogHer are, if you’ll excuse the pun, the mother lode when it comes to spreading their word.
For better or worse, major marketers have figured it out — why haven’t the politicos?
I know I’m going to be seeing a bunch of high profile political players at the Netroots Nation conference next month. But that’s so inside baseball. For those looking for attention and votes in the coming years, I’d just say again, you really want to be where the real influencers are — at conferences full of opinionated women bloggers who have readers who love what they say.
It’s really not rocket science. Governor Palin, I’m not a fan, but if you’re smart, you’re going to be keeping your eye out for when BlogHer ’10 tickets go on sale.